Strategic Plan: 2015-2020

By United Way of King County, on July 23, 2015 | In News

Sometimes a strategic plan—with all the inputs, outcomes and planning—can be a real snoozer. Not this time! United Way has some bold goals for our community and staff and volunteers are feeling unstoppable in reaching them all!

The gist of our 5-year strategic plan: together we’ll build a community where people have homes, students graduate and families are financially stable. Seriously, what’s not to love about that?!

You can download the strategic plan here. It outlines how we’re going to get it all done:

  • 80% of kids are ready for kindergarten. Our Parent-Child Home Program supports parents to become their children’s first and best teachers. The result? These kids will start kindergarten on a path to success.
  • 50% of at-risk youth get on a stable career path. Our Reconnecting Youth work engages young people in mentorship, assistance with financial aid and admissions so they ca reach high school completion, post-secondary education and a stable career path.
  • 50,000 people rise out of poverty. The Free Tax Prep Campaign allows low income people to spend their hard-earned dollars on food, not fees.
  • Number of people on the streets is reduced by 50%. Our investments in Out of the Rain allow us to boost emergency shelters, provide outreach workers new tools and get people back into housing quickly.

We’re excited about the work ahead and thankful for all the great partners that will help us get there.


June Mansfield
December 10, 2015

Was shocked to read this strategic plan and to learn that funding to 30 agencies providing services to seniors and people with disabilities are being eliminated. Could not find any reference in this strategic plan to any of those groups. I guess seniors and people with disabilities no longer matter in the world of United Way. Less than 2% (under 2 million) of the 112 million dollars UW raises went to senior/disability groups, but It seems like even that was too much. Such a sad day...

Replies to June Mansfield
December 15, 2015

Hi June,
Thank you for your comment. In looking at the strategic plan, you’ve probably seen that we had to make several tough decisions. We understand there are many worthy causes in King County. Of the $112M raised, only about $30M on any given year is discretionary, the rest being directed by donors to specific causes and agencies. We are encouraging agencies impacted to work with our community services team for help where their work intersects the outcomes we are funding, and develop applications for funding that are most likely to be competitive.

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All comments are approved before they are posted to the site.

All comments are approved before they are posted to the site.